Last Call: Secure Your Tribute Book Ad Now

January 18, 2019 | The Toy Foundation (TTF) is reminding companies that are looking to support a worthy cause that the deadline to reserve ad space in the 2019 Tribute Book, the official event program for the 19th annual Toy of the Year (TOTY) Awards ceremony, is Monday, January 28.

TheTribute Book serves as the Foundation’s most important fundraiser of the year. Donations aid TTF’s ongoing efforts to spread joy and happiness through the distribution of toys to disadvantaged children, including those who are in foster care, critically ill, suffering from abuse or neglect, dealing with a devastating natural disaster, or otherwise in need.

Tribute Book ads are versatile: they can spotlight a company’s brand, honor a company or individual’s recent accomplishments, show support to the Foundation, congratulate a TOTY Award finalist, or honor this year’s Toy Industry Hall of Fame inductees.

In addition, companies that have already placed ads must submit necessary artwork by Monday, January 28.

Tribute Book ad reservations can be made onlineCompanies may submit their artwork to Elizabeth Max, TTF’s senior foundation manager.

Tickets for the TOTY Awards ceremony, taking place Friday, February 15 at the Ziegfeld Ballroom in New York City, are selling quickly. Be sure to make your reservations online. Visit to learn more.